FINALLY, A PLASTIC-FREE LAUNDRY DETERGENT, THAT'S AS SENSITIVE ON YOUR SKIN, AS IT IS TO THE ENVIRONMENT
IN A REVOLUTIONARY NEW STRIP FORM
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What Are Tru Earth Laundry Eco-Strips?

Tru Earth Eco-Strips are the smarter way to clean laundry.

Each laundry strip packs ultra-concentrated, hypoallergenic, cleaning power into a tiny, pre-measured strip of liquidless laundry detergent that you just toss in the wash. Its low-sudsing formula works in all types of washing machines, including high-efficiency (HE).

The smart hypoallergenic laundry detergent formulation effectively seeks out and dislodges dirt molecules and stains, keeping them in suspension until they are rinsed away. It makes your laundry washing chore easier and kinder to our planet by reducing single-use plastics.


EASY

No measuring, No Mess. 1 strip = 1 load. Convenient pre-measured strip of detergent that you just toss in the wash.

EFFECTIVE

Uncompromising cleaning power in an ultra-concentrated eco-strip.

ECO-FRIENDLY

Reduce plastic waste with our plastic jug-free recyclable packaging.


  • Paraben-free
  • Phosphate-free
  • Free of added dyes
  • Free of chlorine bleach
  • Free of 1,4-dioxane, as certified by independent laboratory tests
  • Readily biodegradable in accordance with OECD 310D
  • Hypoallergenic, certified by independent dermatologists
  • Vegan: no animal-based ingredients or testing on animals by us or our ingredient suppliers
  • Manufactured in Canada
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Tru Earth Eco-Strips Make Laundry
As Simple as 1,2,3...

1: Remove Strip
2: Place Strip In Washer
3: Add Clothes

Better For The People. Less Plastic for the Planet.

Containers Eliminated

160,000,000*

Every 32-load laundry eco-strips purchased from Tru Earth, 1 plastic jug (and other single-use & short-lived plastics) is saved from ending up in landfills and oceans.

*As of August 9th, 2023


Laundry Eco-Strips Donated

30,438,019

For every $25 of Tru Earth products purchased any where in the world, by any means, Tru Earth will provide laundry detergent for 1 person for an entire month. We believe clean clothes is a human right.

As of October 5th, 2023

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  • Paraben Free
  • Phthalate Free
  • Phosphate Free
  • Bleach & Dye Free
  • Vegan
  • Works in HE + Standard Machines
  • Zero Plastic Packaging
  • Hypoallergenic - Dermatologic tested
  • Cruelty Free

Dissolves Quickly

Tru Earth Eco-Strips are pre-measured, ultra concentrated laundry detergent sheets that dissolve quickly in both hot or cold water. They work in all machines, including both HE and standard washers. Don't want to wash a full load? You can even use Tru Earth to hand wash your clothes.

Uncompromising Cleaning Power

You might be wondering if this little tiny strip will actually clean your clothes? Don't worry, you aren't the first person to have that concern. Over 600,000 people have made the switch to Tru Earth. Look through our reviews below to see for yourself.

Plastic Jug-Free Packaging

Did you know that 26,970,000 tons of plastic waste were dumped into landfills in the US alone? Of 35,680,000 tons of plastics produced in the United States each year, only 3,090,000 tons are recycled.\*
*2018 EPA data

No More Wasted Space

Take back your cupboard space! Traditional liquid laundry detergent, and powdered detergents fill up valuable cupboard space. Tru Earth's Laundry soap give you back your space with our ultra-efficient packaging. Our packaging is so efficient that, you can fit over 400 loads worth of Tru Earth Eco-Strips in the same space as a single 100 load jug of traditional detergent.

No Measuring, No Mess, No Stress

Let’s face it. Traditional liquid laundry detergent is messy, and wastes so much space. Measuring out detergent whether it is liquid or powder almost always results in spillage. I don’t know about you, but when I’m doing laundry, I don’t need another thing to clean up.

With Tru Earth, 1 strip equals 1 load. No measuring and nothing to spill.

Dissolves Quickly

Tru Earth Eco-Strips are pre-measured, ultra concentrated laundry detergent sheets that dissolve quickly in both hot or cold water. They work in all machines, including both HE and standard washers. Don't want to wash a full load? You can even use Tru Earth to hand wash your clothes.

Uncompromising Cleaning Power

You might be wondering if this little tiny strip will actually clean your clothes? Don't worry, you aren't the first person to have that concern. Over 1,000,000 people have made the switch to Tru Earth because they love how well Tru Earth cleans their clothes. Look through our reviews below to see for yourself.

Plastic Jug-Free Packaging

Did you know that 26,970,000 tons of plastic waste were dumped into landfills in the US alone? Of 35,680,000 tons of plastics produced in the United States each year, only 3,090,000 tons are recycled.* This plastic can take more than 100 years to break down. Not Tru Earth! Our eco-strips are packaged in a plastic-free recyclable cardboard sleeve.
*2018 EPA data

No More Wasted Space

Take back your cupboard space! Traditional liquid laundry detergent, and powdered detergents fill up valuable cupboard space. Tru Earth's Laundry soap give you back your space with our ultra-efficient packaging. Our packaging is so efficient that, you can fit over 400 loads worth of Tru Earth Eco-Strips in the same space as a single 100 load jug of traditional detergent.

No Measuring, No Mess, No Stress

With Tru Earth Laundry Detergent Eco-Strips, 1 strip equals 1 load. No measuring and nothing to spill.

Manufactured With Love In Canada

We want you to feel confident with the laundry detergent you choose for your family.

How can we do this?

By manufacturing Tru Earth Eco-Strips in Canada, where we are subject to stringent health regulations.

Every Tru Earth Eco-Strip is manufactured in a state of the art laboratory right here in Canada.  

Rest easy knowing we don't cut corners. Your safety is important to us.

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PAY ANNUALLY, SAVE BIG...

1-Year Supply Tru Earth Laundry Eco-Strips
(Fresh Linen)

Delivered Every 365 Days 

Retail Price:
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$109.00


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1-Year Supply Tru Earth Laundry Eco-Strips 
(Lilac Breeze)

Delivered Every 365 Days

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$109.00


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1-Year Supply Tru Earth Laundry Eco-Strips 
(Fragrance Free)

Delivered Every 365 Days

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$109.00


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1-Year Supply Tru Earth Laundry Eco-Strips 
(Baby)

Delivered Every 365 Days

Retail Price:
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$109.00


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Your Satisfaction Is Important To Us

Satisfaction Guarantee

If you don't absolutely love Tru Earth, we don't want to keep your money!

After you receive your FIRST delivery, if you don't think it was worth your money, email us for a *full refund.

*The Tru Earth laundry  strips  must be returned (return shipping cost not included) and you must notify us within 7 days of receiving the delivery. Product must be shipped back to this address within 30 days.

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